Domino's Helping To 'Feed the Knead' One Pizza At A Time

Since the beginning of the pandemic, Domino’s has been working hard to feed frontline workers and those over 70 – donating more than 30,000 pizzas. Now, as our local communities continue to feel the impact of COVID-19, the pizza company is focusing its efforts on helping those in ‘knead’, bringing forward the release of its new online nomination portal. Now Kiwis can nominate the need in their local communities no matter what the Alert Level, whether they are at home or out and about.

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Since the beginning of the pandemic, Domino’s has been working hard to feed frontline workers and those over 70 – donating more than 30,000 pizzas.

 

Now, as our local communities continue to feel the impact of COVID-19, the pizza company is focusing its efforts on helping those in ‘knead’, bringing forward the release of its new online nomination portal. Now Kiwis can nominate the need in their local communities no matter what the Alert Level, whether they are at home or out and about.

 

Domino’s ‘Feed the Knead’ program now allows individuals to nominate an organisation or an individual that they know is doing it tough in their community via a form on the website. The local Domino’s store will then choose a number of these submissions to deliver to and provide support in the form of free pizza.

 

So far, Domino’s has donated more than 1,000 pizzas to those in ‘knead’ across New Zealand. Christmas saw many stores donating to frontline workers who were having to leave their families to help those in greater need, while others have set up regular giving programmes such as Domino’s Tokoroa who now donate 25 pizzas per week to local charity Love Soup.

 

Domino’s New Zealand General Manager Cameron Toomey said the Company was committed to giving back to the communities in which it operates.

 

“These continue to be challenging times. We were due to launch our Feed the Knead online nomination form in the coming weeks but wanted to bring this forward due to the move to the new Alert levels.  

 

“Championed by each of our local store owners, Feed the Knead is designed to provide a hot free meal to those in need,” Mr Toomey said.

 

“Whether you have lost your job due to COVID-19, are struggling to put food on the table, or know an individual or business doing it tough, we want to do what we can to help.

 

“We know that pizza can’t solve all of the world’s problems, but it can bring a small slice of joy to a bad day, and in these times of extreme stress and uncertainty that’s never been more important.”

 

The Feed the Knead program is championed by local Domino’s stores, with people encouraged to ‘nominate someone in knead’ in their local community by filling in a form at dominos.co.nz/feed-the-knead. Stores will then deliver a free meal to a select number of those submissions.

 

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